Experience
I have 15 years of Art Director experience, and 22 years of design and production experience. I am a passionate & dedicated creative who thrives on innovation and branding challenges. My background includes Experiential and Digital Interactive, Video, Out of Home advertising, AR / VR, Television, Print, and Web. I have worked with clients in Automotive, Technology, Travel & Tourism, Technology, Financial, Medical, Retail, Goods and Services, as well as the Entertainment industry and Live Events. And have experience directing small design teams, from brainstorming through concept development to execution.
WORK EXPERIENCE
Art Director Big Digital 2021-Currently
I conceptualized and Develop the overall look or style of an execution or advertising campaign. Review and approve designs, artwork, photography, and graphics. Work with clients to develop an artistic strategy and style and Present designs. I produce 2D and 3D motion graphics, graphic design for branding, interfaces, print, experiential media 3D modelling and rendering for visualizations.
Freelance 2019-Currently
Dive ( Cadillac, HBO, Twitter, Disney ) Video animation
DG Medical Animations ( Medtronic, Clear Trac, BlueLeaf System ) Illustration, 3D modelling / animation, Video animation
Freelance 2019-2021
Big Digital ( Mazda, TD Bank, RBC Bank/Toronto Science Centre, Lufthanasa, Cannabis Stores of Ontario, OnStar/Toronto Auto Show, Mastercard/Arnold Palmer Invitational, MLS/Toronto Blue Jays, Starlight Investments, SafeChek )
Art Director Fourthwall 2004-2019
Fourthwall Was a division of Pattison Outdoor. Fourthwall developed and produced experimental media executions for external clients and other advertising agencies and Fourthwall produced content for Pattison digital networks, Onestop networks (airports, transit systems, pedestrian walkways and elevators) and Pattison entertainment division (Ripley's Believe It or Not!, Ripley's Aquarium, Great Wolf Lodge Canada).
I conceptualized and developed advertising and promotional content, interactive media, one-off media stunts and custom installations. I was also responsible for production of 2D and 3D motion graphics, graphic design for branding, interfaces, print, multimedia and web as well as 3D modelling and rendering for visualizations.
Multimedia Designer ATI Technologies 2003-2004
ATI was a leader in the video card industry and is now part of AMD. I was responsible for producing promotional video content, presentation material. photography, and print collateral
Senior Graphic Designer Torstar Media Group Television 2001-2003
While working for Toronto Star's in house television studio and Infomercial channel I designed and produced layouts, graphics and motion graphics for broadcast, and supporting print materials.
Multimedia Designer ICE (Integrated Communication and Entertainment) 1999-2001
ICE was a corporate live events, web, and entertainment company. Designed content for live events, video, web and CD-rom development.
EDUCATION
Applied New Media British Columbia Institute of Technology 1997-1998
Furniture Design Sheridan College 1992-1995
Communication & Design Ontario College of Art & Design 1987-1990